As our business continues to grow and evolve, we felt that now was the time to refresh our brand.

A major part of this exercise was to refine the names of our three service businesses.

  • True Potential Platform & Investment Strategies LLP is now True Potential Investments LLP
  • True Potential IFA Service Strategies LLP is now True Potential Adviser Services LLP
  • True Potential Private Client Strategies LLP is now True Potential Wealth Management LLP

We believe that these names are a better descriptor of what we do and the clients we serve.

Alongside these changes, we’ve also consolidated our corporate websites into one comprehensive site that clearly defines our business and the services we offer to financial advisers and clients.

For financial advisers, we’ve also designed a dedicated area where a wealth of resources can be accessed, including investment planning tools, help guides and business support resources.

We hope you agree that these changes are a further demonstration of us delivering on our promise of being Simple, Effective and Unique.

Your capital is at risk. Investments can fluctuate in value and you may not get back the amount you invest. Past performance is not a guide to future performance. Tax rules can change at any time.

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