How we do more through Global Diversification

When we talk at True Potential about helping you to do more with your money what exactly do we mean?

In addition to award-winning technology and in-house expertise, one of the ways we are unique and agile as investment managers is through our approach to diversification. 

Diversification has evolved from that of simple diversification, on the basis of assets classes (such as equities, bonds and cash), to multi asset solutions offering a range of asset classes, geographic regions and styles. This has evolved again to our approach of constructing Portfolios of multi asset solutions. This allows our clients to benefit from Advanced diversification afforded by this unique approach, not relying on a single individual or teams perspective.

Advanced Diversification means your money is invested around the world in different asset classes and by managers who have different approaches to identifying investment opportunities and constructing Portfolios. This strategy aims to manage risk and seek out potential return opportunities. In the simplest terms, you aren’t putting all of your eggs in one basket. In other words, if one asset classes or regions is underperforming another may be able to mitigate.

At True Potential we take this global diversification to another level. We work with a range of world-class fund managers to create our unique range of Portfolios which are diversified by asset class, industry, region, investment manager style and approach. This builds on the premise that no one fund manager can accurately and consistently predict the market. There will always be winners and losers, and equally important different strategies perform differently across market phases.

To give you an idea of the level of global diversification in these Portfolios, we are working with managers including leading industry names such as UBS Asset Management, Goldman Sachs, Allianz, Columbia Threadneedle, Schroders, SEI, Close Brothers and 7IM. This gives us access to investment professionals around the globe, helping you to do more with your money.

By working alongside these managers, with our in-house Investment Management team actively making decisions, we are able to utilise the expertise of many and the power of True Potential Portfolios.

Jeff Casson, True Potential’s Chief Investment Officer, said “The concept of diversification, or put simply not having all your eggs in one basket, is crucial to delivering robust investment outcomes. We believe that our unique approach to advanced, multi asset diversification is a means of providing our clients with superior outcomes.”

By offering this level of global diversification we are helping you to do more with your money. Log in today to track your investment performance, or to top up your investment at any time through impulseSave®.

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