We are delighted to be in the running again at the European Business Awards.

Enjoy our video entry and vote here.

Since 2007, the European Business Awards have recognised the most innovative businesses on the continent. We were thrilled to be named the European Business Of The Year at the 2016/17 awards in Dubrovnik, Croatia. Since then, we have only grown stronger as a company, and we’ll be looking for more success in this year’s awards.

Watch our video entry to learn more about our recent successes, and vote now for True Potential.

Daniel Harrison, Senior Partner at True Potential, said “Our success in 2018, ten years in, comes from the same core principle as when we started. Focus. Everything we do is to achieve a better financial future for the UK public. By building our technology in-house, our 30+ strong development team maintains control and responsibility for everything we do. From prototype, through build, testing and delivery, we know that our products work. An example of our innovative technology is the world-first impulseSave® – which enables customers to add as little as £1 at a time to their investments, 24/7. Because True Potential manages the products and investments we offer, our clients control all of their finances in the most natural, flexible and intuitive way.”

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